Loading... Please wait...
  • (03) 9016-4416
  • My Account 

Currency Displayed in

Badge Blog

What Makes A Great Custom Magnet?

Posted by

Custom-made magnets are a unique promotional opportunity for any size business. Magnet back badges offer an affordable and effective marketing tool that can potentially influence your target audience every day, right where they live or work.

To make the most of your magnet, the layout of a promotional magnet is crucial. The following are some key design tips to help you make the most of your promotional custom-made magnet marketing efforts. 

What Makes A Great Custom Magnet?

Focused, Targeted Impact

The key composition principles used in graphic design generally apply to fridge magnet design, but in an even more concentrated way. Being clear and concise is crucial in order to make the most of the amount of “real estate” on a magnet. Select all design elements carefully; every word and graphic should contribute to the goal of selling your product or service.

A Streamlined Logo and Design

An eye-catching logo will stand a greater chance of being on the fridge or filing cabinet for a longer period. While some logos or design elements can look great in larger formats, they may not stand up in smaller ones. When designing your custom fridge magnets, consider simplifying and streamlining all elements for maximum impact.

It’s in the Details

Your custom-made magnet should include all essential business information: at the very least, your phone number, and website URL. Include your physical address if appropriate. Consider also adding a slogan or tagline that describes a showcase item or service so that clients are reminded of your specialty .

Creative Customisation

Custom made magnets allow for extraordinary freedom in business expression, so take advantage of it! Play up a circular design in clever or unexpected ways. Create the illusion of depth and dimension so that your design stands apart from any other magnets on the fridge, file cabinet, washing machine or other appliance.

The “It” Factor

While providing information is a primary function of fridge magnets, if it isn’t appealing, clients won’t want to put it on display. Strive for an overall effect that’s attractive, cool, funny, memorable, clever or striking enough to make people want to see it every day. Capitalise on current cultural trends, or start one of your own. An appealing design has a better chance of getting in front of its chosen audience and staying there longer.

Accuracy and a Final Polish

Lastly, be sure to triple-check the design for flow, accuracy and typographical errors before you upload your artwork. Have two or three sets of eyes see it besides the designer to ensure it’s sending the message you want to deliver.

The most effective custom-made magnets are clear, concise, unique, attractive, and truly memorable. Use these five tips to create the ideal customised fridge magnet for your business from Make Badges. Don’t forget that you can also transfer this design into other custom promotional products such as custom made badges, zipperpulls, and magnet fastener badges. DIY badge sets are also available.

Home Services Magnets

Repeat business is the lifeblood of any company, but it's especially true for those that provide home services. If you run a plumbing or electrical business, offer domestic cleaning services, or even specialise in creating the perfect landscaping, you need an easy way for customers to reach you when needed. You also need to give [...]

Read More »

Making the Most of Magnetic Business Cards

Looking for unique, powerful marketing ideas? Products such as custom made badges and custom made magnets can help to spread the word affordably and effectively. Zipper pulls and Hen's night badges are also attention-grabbing ways to raise brand awareness, and DIY badge sets take customisation to new levels. However, there’s one product that can take a classic marketing tool and [...]

Read More »

Merry Christmas News - Do You Smell Carrots?

Happy Holidays Badge-Friends!It's been full tilt here at Badge Land this month, so just a quick reminder that Make Badges will be closed from Wednesday 23/12/16 and re-open Monday 11/01/16. No orders will be processed during this time.Whilst we're gone, you may wish to read all our Christmas News here http://bit.ly/1Zqt810Thanks for all your help this year, [...]

Read More »

The Beginners Guide to RGB vs. CMYK

When it comes to creating your design for custom-made magnets, custom-made badges and all the other fantastic customisable items on offer from Make Badges, it can be confusing when you encounter design terminology found within your graphic design program. A major source of confusion is often centred around colour selection and definition. Colour plays a [...]

Read More »

Information Magnets

The refrigerator door is the communication nerve centre for most modern families. After all, where is easier for keeping your family's schedule and notes in one central place? Almost every family has a set of refrigerator magnets ranging from pop culture designs to family photos. Your potential customers look at this door multiple times each [...]

Read More »

Movember Badges

From its humble beginnings in a pub conversation, Movember has grown into an international charity event that has raised millions worldwide for men's health organisations. Today, it's a movement with over 5 million participants each year. All because of one simple question over a pint of beer. A Moustache Is Born Two mates met up for a [...]

Read More »

Make Badges: An APPA Member You Can Trust

At Make Badges, we understand that through urgency or budget restraints you may be tempted to order your promotional products via the first supplier you see. However, what at first may seem like a good spur of the moment decision may in fact end up costing you so much more in the end. The internet [...]

Read More »

Save The Date Magnets

Quick family weddings are almost outdated now, with destination weddings and elaborate productions being more popular all the time. Over-the-top nuptials might be exactly what you are looking for on your special day, but it takes a lot of advance planning. Your guests shouldn't be expected to remember a date a year or more away, [...]

Read More »

Transdev Celebrates Seniors Week

People over the age of 60 make a significant contribution to our society, and New South Wales recognizes that contribution every March with NSW Seniors Week. During this week, senior citizens are treated to free events throughout the area. In March of 2015, the theme was "Be Inspired", seniors could discover Australia's oldest park, take [...]

Read More »

What's News

Contact Us

Make Badges Pty. Ltd.
147 Bell Street
Heidelberg Heights, Vic. 3081
tel. (03) 9016-4416
email info@makebadges.com.au

Copyright © 2016 Make Badges Pty. Ltd.. All Rights Reserved.